Substantial leadership experience in brand consulting, strategic planning, market research and group facilitation in the U.S, U.K., Europe, Asia and Canada.
IPA Advertising Effectiveness Award: The Marketing Award for Innovation, 1990.
Conference chair/speaker:
-Association of Qualitative Research Practitioners (U.K. 1990)
-Incorporated Society of British Advertisers (U.K. 1992)
-APG On-Line Cyber Conference (U.S. 1996)
-"The Future of Packaged Food" (U.S. 1996)
-ProMax Asia (Hong Kong, 1997)
-The Polytechnic University Marketing Symposium (Hong Kong, 1998)
-Retail Consortium for Management Education (Santa Clara U., 2000)
-Seaside Institute – Creating Lasting Legacies with New Urbanism (U.S. 2007)
Judge for The Effies, New York 1996 & 97.
TV appearances include "The London Programme" and "Six O'Clock Live".
Proprietary methodologies include The Brand Blueprint™ (1987), M.A.G.P.I.E.™ (1993), LifeTrack™ and BrandAdvance™ (1996), FBE™ and QuickStart™ (1998) , BrandCheckUp™, CompanyPulse™ (2000) and Virtual Brand Workshop™ (2006)
Michael Llewellyn-Williams PhD.
Judge for The Effies, New York 1996 & 97.