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     Shift your Brand into High Gear
Tuesday, May 13 2008      
Introduction Video
Introduction
What We Do
Benefits
Programs
Credentials
Clients
References
BrandMechanics Inc.
Programs Programs
    
  CustomerPulse™
» FBE™ Program
  CompanyPulse™
  BrandBasics™
  BrandCheckUp™
  QuickStart™
  IdeaGen™
  Account Planning
  Brand Conversations™
  SurveyCentral™
  Virtual Brand Workshop™
FBE™ Program

A three-stage approach to defining what the brand wants to stand for, and then turning that into reality.

Stage 1 is the Brand Audit which uses our proprietary web-based application.

Stage 2 is the Future Brand Essence Workshop, an intense off-site requiring the participation of the senior brand stakeholders and their agencies.

Stage 3 is the Initiative Generation, a brainstorm to identify what needs to be done short- and long-term to turn the brand's goals into reality.

Deliverable:

Enthusiastic consensus between senior brand stakeholders and their agencies in a detailed report covering all three stages of the program.

Who would benefit?

Companies/divisions who want to define/redefine their brand, quickly and efficiently.

Companies who have used this:

Disney, Hewlett-Packard, Eidos Interactive, Andalé, Ketchum PR, Winkler Advertising, Sendmail, IVUS, Cephren, Mr Stock, First Street, Mediaplex, Jesuit School of Theology at Berkeley, TeamToolz, EfunZ, HelloBrain, E-Assist, Bravo Gifts, MyHomeKey, eSolo, Equinix, Parmalat, Taylor Woodrow Homes, Loseley Yoghourts, Moroz Vodka, Fineman Associates PR, First Franklin Financial
    
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BrandMechanics Inc.
 Contact:
 Michael Llewellyn-Williams
on 415 383 7284
 Or email us at: info@brandmechanics.com
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