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BrandCheckUp™
This new web application, executed through the brandmechanics.com website, diagnoses and evaluates your brand and your company from the point of view of up to 30 of your key staff.
Anonymous log-ins and a set deadline ensure candid and prompt responses.
Branding is more than external communications -- it's an internal organizational principle, so determining how key players in the company think as a group and the extent to which they desire change is essential.
Deliverable:
Detailed report. (Premium version includes presentation.)
Who would benefit?
Companies/divisions who want an internal brand audit, but not spend a fortune on doing so.
Companies who have used this:
Parmalat, Loseley Yoghourts, Moroz Vodka, Fineman Associates PR, First Franklin Financial, Altegra, First Street
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